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His Excellency King Khalid University Rector, Prof. Falleh Al-Solamy, supervised an online meeting entitled "Media Entrepreneurship". The meeting was delivered by Dr. Saeed bin Abdulrahman Al-Amoudi, media professor at the Islamic University of Madinah. Around two thousand trainees attended the meeting, which is a part of "Mobaderoon". The General Administration of Media and Relations organized the meeting in collaboration with the Center of Talent, Creativity and Entrepreneurship.

At the beginning of the meeting, His Excellency Rector Al-Solamy welcomed the participants, noting that the meeting is a result of the University's role in raising the level of cultural and community awareness. "Media Entrepreneurship is a burgeoning field in the Kingdom and is a focus under the Vision 2030 umbrella. Saudi universities are now focusing on media entrepreneurship, including us at King Khalid Univeristy through our initiatives and leading experiences in this field," he said.

His Excellency Rector Al-Solamy then highlighted that the Mobaderoon successfully reached all sectors of society through several programs, meetings and courses. He then thanked the Mobaderoon team, who organized this meeting from the General Administration of Media and Relations in cooperation with the Center for Talent, Creativity and Entrepreneurship.

The meeting was moderated by Ms. Sarah Al-Qahtani, director of the General Administration of Media and Relations. Dr. Saeed Al-Amoudi covered several topics, most importantly, an introduction to entrepreneurship. He discussed the definition of entrepreneurship, its benefits, and the difference between small businesses and entrepreneurship. He also discussed the importance of entrepreneurship, its content industry, and the most prominent differences between small businesses and entrepreneurial businesses.

The concept of press entrepreneurship was discussed where Dr. Al-Amoudi explained that it is a new concept in the field of specialized journalism. It is different from economic press, which deals with stock market news, big companies, and business people. On the other hand, press entrepreneurship presents creative content that attracts the audience and promotes the ideas and products of startups and entrepreneurs. These products are promoted through permanent platforms like websites, printed journals, broadcast on the Internet, TV networks, and social media.

Dr. Al-Amoudi stressed the importance of innovation in media content amongst media entrepreneurship, noting that it is important to present content in a creative way. He also stressed the importance of keeping up with the Fourth Industrial Revolution, which uses artificial intelligence, the Internet of things (IoT), 3D printers and drones.

Editor-in-Chief and Head of the Economic Department at Riyadh Newspaper, Mr. Khaled Al-Rubaish, explained that the concept of entrepreneurship lies in the fact of how to turn an idea into an actual project. He confirmed the Kingdom adopted the concept of entrepreneurship under the Vision 2030 umbrella with the establishment of the Saudi Venture Capital Company (SVC), which identifies unique high-growth opportunities developed by entrepreneurs who need funding.

Al-Rubaish highlighted that Riyadh Newspaper — beginning this week — will dedicate the first page to entrepreneurship to spread the culture of serial entrepreneurship and publish success stories. Economic writer Abdulrahman Al-Jubairi related that media and entrepreneurship are two sides of the same coin, entrepreneurial projects will not be influential or successful without media. Media entrepreneurship is one of the tools to convey a message, document experiences, create challenges and opportunities to make a quantum leap in various fields.

Public Relations Specialist at General Authority for Small and Medium (Monsha'at), Mr. Muteb Al-Roqi, highlighted that Monsha'at launched a number of media entrepreneurship-related initiatives. They included but were not limited to courses on the media entrepreneurship industry and entrepreneurship on social media in collaboration with Ahmed Bin Salman Academy for Applied Media. The courses targeted media specialists, those interested in it and media students. Monsha'at also launched a dictionary for entrepreneurship, which contained more than 2,400 approved translated terms. Also established is the Awan platform, a specialized platform to publish everything related to entrepreneurship. It aims to publish content related to entrepreneurs and entrepreneurship reports and news.

On creative media content in Media Entrepreneurship, Media advisor Mr. Majid Jaafar Al-Ghamdi related that the content industry in the world of entrepreneurship needs three important tools: a creative idea, conciseness, and high-quality services.